Hey, I’m Tony - a content creator, social media director and longtime marketing strategist with a past life as a professional skateboarder. I’ve spent the last decade behind the lens and in front of audiences, blending creativity with strategy to build brands that actually connect with people.

A few years ago, I launched The Outsider MTB YouTube channel with my trail buddy, Pupper Pip. What started as a side project turned into a full-time gig and a thriving community - all built from the ground up by me. That experience taught me how to turn content into real connection and strategy into results.

These days, I help other creators, brands and businesses grow their presence on YouTube and social platforms - through storytelling that hits, content that sticks and smart, data-backed strategy. Whether you're just getting started or ready to level up, I bring a hands-on approach to helping you reach your people and build something that lasts.